D What?
I first learned about ‘System D’ when I read Anthony Bourdain’s The Nasty Bits while on a terrible cruise on the Caribbean. It is the title of the first chapter in that book and it hit me like a ton of bricks. I still remember the feeling of being seen. Someone had finally described to me my approach not just to design, but to life. I was not the only one out there being proud of being a problem solver! And there was a special name for it?! I remember thinking back then, in the summer of 2011 that if I ever had the chance to have a brand of my own, that had to be the name for it.
Fast forward 10 years later, and I am now in a position to curate a team of débrouillards. These like-minded individuals are talented designers, artists, poets, gardeners, makers, and yes -cooks, that at their core are both resourceful and committed to finding a creative solution and getting the job done -beautifully.
Ever since, The Nasty Bits sits on my desk… pages yellowing, ink a little bit smeared and favorite parts underlined to remind me of what seemed a wild dream then, is now a glowing reality.